DDLS is a local competitive dance team in North Ayrshire, with many young members from areas affected by deprivation. Competing at a high level brings amazing opportunities for our dancers, but costs for travel, entry fees, and kit often create barriers for families. We want to test new ways of fundraising that not only support our dancers but also benefit the wider community by bringing people together and opening up access to dance.

This project combines three small but powerful initiatives:

1. Community Showcase Event – A large-scale performance event featuring DDLS dancers alongside local schools and community groups. Funding will cover venue hire, costumes, lighting, and marketing. Tickets will generate income to reinvest in competition costs, while the event itself celebrates community talent and inspires others to get active through dance.

2. Branded Merchandise – Purchase of initial stock of DDLS-branded hoodies, water bottles, and dance bags. Sales will build a sustainable income stream, while also promoting team identity and local pride.

3. Dance for All Workshops – A series of community workshops led by DDLS dancers and coaches, open to children and young people who may not otherwise access dance. These sessions will be free or low-cost initially, with future paid workshops generating income to support competition costs. This gives back to the community while building a model for longer-term sustainability.

Breakdown of Costs (total £2,000):

• Community Showcase Event (venue hire, costumes, lighting, marketing) – £1,000

• Branded merchandise (hoodies, bottles, bags initial stock) – £500

• Dance for All workshops (venue hire, facilitator costs, resources) – £500

Total: £2,000

This project fits strongly under the Enterprising Communities theme, as it is designed to test and develop new ways for DDLS to generate sustainable income that can be reinvested into our goals. The community showcase event will bring in ticket sales to help cover competition costs while also creating a positive event for the wider public. The branded merchandise will provide a small but ongoing income stream that promotes team identity and encourages community support. The Dance for All workshops will give local children and young people affordable access to dance, while establishing a model that can generate income for future community sessions and help subsidise competition costs.

It also links to Local Innovation, as we are piloting a combination of new activities (merchandise, workshops, and a public showcase event) to see which approaches work best in creating financial sustainability. By testing these ideas, we are building resilience into our organisation, reducing reliance on one-off fundraisers, and finding new ways to involve the wider community in dance.

This project therefore directly supports the Community Wealth Building mission by maximising the potential of our place and our young people, while reinvesting income to ensure that opportunities to compete and succeed in dance are not limited by financial barriers.